New amazon silk -cloud accelerated Web Browser

why we need new browser: time changed from earlier web to now web,devices, large content.
– mobile vs desktop (gap on loading page).
– tablet cannot process heavy duty graphics application unlike any desktop.
– tablet on cloud having EC2 instance (65 GB RAM,8core,optical network).
– split (on device, on cloud)
——————
decoupled element: dynamic split browsing:
backend cloud and front end browser:(backend does all optimisation)
optimisation at level of
networking (more processing on device less on cloud),
HTML,CSS,
collections(more processing on device less on cloud)
javascript
marshalling
native OM
formatting
block building
layout
display
—————-
When you click page from mobile device and click on another page on same site. what happens at backend.
1. Dns resolution–>find origin server.
2.TCP handshake
3.issue a request to server for web pages and related images and javascript.
4.(ask content u want) response comes back
5.acknowledgement for
cycle is repeated for each request.for every request cycle is repeated everytime no with split browser. devices uses wireless network.

In new backend Silk browser running on cloud.
(so many hops for request which takes about 100 millisecs per request compared with 10 millisecs of cloud internal response time)
-Persitent connection.
if all assets are on cloud (5 millisecs for each request).since the assets or pages are also living under same cloud. suppose request requires 80 files for a web page the difference adds up. to delay when user click and waiting for page to download.
———–
new silk browser indexes Page on cloud.
indexes the commonly used pages by you.
-with amazon ec2 cloud created a (limitless cache(store common files images,javascript,css) everyday)index on cloud for user(no storage on local storage)
– all storage on cloud.
-optimized content delivery.(so everything sits then client should not have situation like on cloud 50MB jpeg should not look like 3m jpeg on client)
——————————————————————————————————————————–
Machine learning :
detecting aggreate user behaviour pattern.(on cloud)
(predict user behaviour).
——————————————————————————————————————————–
– compution at cloud level
——————————————————————————————————————————–
New imporvements
1.-optimized last mile connection.(less time to hop on cloud then on web).
2-persistent connection.: seamless connection no delay in moving from one page to another
3-massive E2 server fleet.:EC2 instance on amazon cloud(65 GB RAM,8core,optical network)
4-page indexes.:indexing your behaviour daily on net.
5-advanced caching.: predictive proactive caching of data and pages
6-SSL security.-
7-image compression -.so image quality is maintained at client since everything is done at cloud only final output goes to client.
8-predictive rendering.- predictive analysis of user interest
9-machine learning.-finding patterns in user browsing.
10-encrypted delivery- secure transmission to ward off man in middle attack like senario.

Microsoft BI 2010 strategy

MSBI(SSRS SQL Server Reporting Services,SQL Server integration services SSIS,SQL Server analytical services SSAS). PPS
- excel (most used analytics tool) + with power pivot, and with extension and license of microsoft performance point server
used for data mining only of excel so scale up customer to new high.
-sharepoint collaboration. (integration of BI with content management solutions to keep respective artifacts and documents.
-Micorsoft has now 10% market share in BI market.while Excel has big share in analytics.
- BI for everyone.Pervasive BI . BI reaching to smallest vendor Microsoft can monetize more money out of it.
- Excel enter in market then move to BI of big data prawl.(help in showly accpetance of user in performace point server 
post MSBI implementation.
- self service data analytics.
-cleansing is really required.(new cleansing features in SSIS components)
-no excel for analytics as people move into complexity. they move to full fledge datawarehouse implementation from 
Excel into SQL server based data warehouse which used ETL data Integration tool SSIS earlier version of DTS and 
with integration of proclarity PPS has grown leap and bounds. New charting API makes more powerful.

The new Cloud war and mobile Strategy

cloud wars between apple,amazon,microsoft
Apple:
From itune,ipad to iphone, to now icloud.which can leverage all these technologies and trends.now from my last post
you can guess why amazon is coming with new cloud based browser and its architectural details.As cloud comes up it breeds
new tool, new war, necessity is mother of invention..so new split browser does 90% work on cloud uses cloud power
only 10% om mobile.Amazon is only competitor to apple on icloud.
-iwork: When i work gets released, new generation office tool from apple on mobile or any devices, its ready to compete
with Microsoft office 365, and google doc. apple most wealthy company in this world is still less prized. only 14 times
its future revenue compared 11 times of microsoft or google..reason its growing 67% in revenue...its no.1 and double the 
size of next competitor.iWork: When its start cutting iwork it will eat up more of Microsoft revenue.
Apple cross-platform app open strategy of apple is winning streak bringing collaboration to work. 

Google: 

Chormebook, with chrome based apps (just like app store for apple) will start competing iPad.
features last year
- file storage,music stream all chrome app.
- get more dependent on webizimo.
- sun had old net strategy.(but no content was given). google has so much content to consume from Gmail to YouTube,
- leverage pattern to see consumer behaviour.
google finance etc.
Microsoft - leveraging of complaint is gift.(they like your product except for).
- Microsoft.people preception MS not fixing issues in present version but releasing new versions every time.
- IBM (the legacy player) has Microsoft eating its revenue stream from OS,servers,office,mail servers,database,langauge.
- icloud,iwork for tablet vision office suit will be competing with office 365.
- on tablet .Microsoft will going to become legacy provider for migrations.
biggest legacy company IBM has highest share still..interesting how stock market behave.

Samsung
interesting to see how Samsung (the dark horse) is only provider of hardware and licensed version of other software OS.
Samsung has collaborated with google last year launch of android phone..then ran into dispute will apple and losing it.
now also had tied up with windows mobile.Looks like Samsung is taking all side just want to be one eating everyone 
revenue.
interesting to see how samsung (the dark horse) is only provider of hardware and licensed version of other software OS.
samsung has collaborated with google last year launch of andriod phone..then ran into dispute will apple and lossing it.
now also had tied up with windows mobile.Looks like samasung is taking all side just want to be one eating everyone revenue.
 
Oracle:
The late comer had Oracle RAC for RDBMS which does same almost computation as Hadoop hive do for realtime data.
Oracle has every component on cloud from server to storage to databases, identity management to ERP and now cloud is 
ready but where is mobile strategy.Even open world Larry Ellison announced cloud will be ready in next few moths after
getting jitters from sales force CRM CEO.Lary has taken best of both world approach. The application unlimited strategy.
Just like FMCG majors Hindustan levers strategy of different product for each differentiation. Fusion app is being ready
as platform for future cloud.
EMC mobile stategy.
focused on mobile user response to application,gestures,content they want to access,function and capabilty of device
New software application for mobile based on 
--guided navigation.
(GUIDE WHERE is content,what they want to see )
--search and filter capabilities.(taking content offline).
--acessing content anywhere.
--document and repository.